DMO

 alt="The effective use of data in travel marketing"  title="The effective use of data in travel marketing"
News / Technology
The effective use of data in travel marketing
By PhocusWire | November 30, 2023
Demi Horvat of AirDNA and Kurt Weinsheimer of Sojern speak at The Phocuswright Conference about how travel data informs better decision-making.   Read More
 alt="Data Appeal acquires majority stake in travel insight firm Mabrian Technologies"  title="Data Appeal acquires majority stake in travel insight firm Mabrian Technologies"
News / Technology
Data Appeal acquires majority stake in travel insight firm Mabrian Technologies
By Linda Fox | November 22, 2023
The companies said the deal will lead to the creation of the “largest data intelligence company specializing in tourism in Europe.” Read More
 alt="Destinations weigh up impact of AI"  title="Destinations weigh up impact of AI"
News / Technology
Destinations weigh up impact of AI
By Linda Fox | November 20, 2023
Sojern's State of Destination Marketing 2024 revealed that 49% of destination marketing organizations are expecting a significant impact from AI. Read More
 alt="Aruba preps full launch of passport-free arrivals process"  title="Aruba preps full launch of passport-free arrivals process"
News / Technology
Aruba preps full launch of passport-free arrivals process
By Mitra Sorrells | November 16, 2023
The Aruba Happy One Pass is one of the first implementations of a digital travel credential using biometric technology and automatic border control gates. Read More
 alt="Hot 25 Travel Startups for 2024: BookingData"  title="Hot 25 Travel Startups for 2024: BookingData"
Interview / Startups
Hot 25 Travel Startups for 2024: BookingData
By PhocusWire | November 14, 2023
BookingData empowers third-party ancillary partners to present private, highly targeted ancillary offers directly to selected airline traveler profiles. Read More
 alt="World Tourism Day highlights need for sustainable destination strategies"  title="World Tourism Day highlights need for sustainable destination strategies"
Opinion / Online
World Tourism Day highlights need for sustainable destination strategies
By Richard Black – Sojern | September 25, 2023
Three ways destinations can showcase their commitment to providing sustainable tourism, not only to attract travelers with similar values but to ensure their destination is open for decades to come. Read More
 alt="Smartvel extends travel content with acquisition of ArrivalGuides"  title="Smartvel extends travel content with acquisition of ArrivalGuides"
News / Technology
Smartvel extends travel content with acquisition of ArrivalGuides
By Linda Fox | September 5, 2023
ArrivalGuides provides destination guides in multiple languages from tourism boards and travel experts for travel brands to integrate into their websites, mobile applications and marketing campaigns. Read More
 alt="You, Me & The Machine: The Phocuswright Conference 2023"  title="You, Me & The Machine: The Phocuswright Conference 2023"
News / Online
You, Me & The Machine: The Phocuswright Conference 2023
By PhocusWire | August 17, 2023
Make plans to attend The Phocuswright Conference in November for Center Stage sessions featuring industry leaders along with dedicated programs for innovation, diversity, Young Leaders and... Read More
 alt="Travel data leaders join forces as AirDNA acquires Arrivalist"  title="Travel data leaders join forces as AirDNA acquires Arrivalist"
News / Online
Travel data leaders join forces as AirDNA acquires Arrivalist
By Mitra Sorrells | July 17, 2023
Arrivalist will now become a product within AirDNA’s suite of solutions, and the 25-person Arrivalist team, including founder Cree Lawson, will join AirDNA. Read More
 alt="Sojern expands travel marketing platform with acquisition of VenueLytics"  title="Sojern expands travel marketing platform with acquisition of VenueLytics"
News / Online
Sojern expands travel marketing platform with acquisition of VenueLytics
By Mitra Sorrells | July 11, 2023
VenueLytics provides guest experience and data analytics tools to improve guest satisfaction and loyalty, increase direct bookings and drive ancillary revenue. Read More
 alt="Phocuswright debuts updated interactive travel data tool"  title="Phocuswright debuts updated interactive travel data tool"
News / Online
Phocuswright debuts updated interactive travel data tool
By PhocusWire | June 2, 2023
Known as Phocal Point, the platform makes it easy for users to create custom interactive charts and interpret travel data by segment, channel, device, region and country.   Read More
 alt="RaizUp launches DEI certification for travel companies"  title="RaizUp launches DEI certification for travel companies"
News / Online
RaizUp launches DEI certification for travel companies
By Mitra Sorrells | May 22, 2023
RaizUp’s certification process begins with assessments based on data analysis, interviews and surveys, followed by an audit and development of an action plan for the coming year. Read More
 alt="Google partners with Singapore Tourism Board for AI-powered guided tours"  title="Google partners with Singapore Tourism Board for AI-powered guided tours"
News / Technology
Google partners with Singapore Tourism Board for AI-powered guided tours
By Arvindh Yuvaraj - WebinTravel | May 11, 2023
Singapore Tourism Board is the first tourism partner globally in Google’s ARCore Early Access Program. Read More
 alt="Why data is critical to sustainability strategies for destinations"  title="Why data is critical to sustainability strategies for destinations"
From Our Partners / Online
Why data is critical to sustainability strategies for destinations
By The Data Appeal Company | May 8, 2023
Although many international companies and tourism destinations claim to be “data-driven,” most of them have yet to grasp the tangible benefits that data can offer, particularly regarding sustainability... Read More
 alt="Understanding ChatGPT for tourism and hospitality"  title="Understanding ChatGPT for tourism and hospitality"
News / Technology
Understanding ChatGPT for tourism and hospitality
By PhocusWire | April 28, 2023
Learn more about how to use ChatGPT, examples of applications, risks to consider and what to expect in the future in this webinar co-hosted by PhocusWire and Miles Partnership. Read More