Opinion

 alt="Travelers, airlines want sustainability; standards will help"  title="Travelers, airlines want sustainability; standards will help"
Opinion / Online
Travelers, airlines want sustainability; standards will help
By David Smith – ATPCO | December 7, 2023
Airlines need to embrace the available emissions standards and data and share it with consumers so they can make smart choices about travel.  ... Read More
 alt="Travel predictions: Breaking down walls, AI and revenue optimization"  title="Travel predictions: Breaking down walls, AI and revenue optimization"
Opinion / Technology
Travel predictions: Breaking down walls, AI and revenue optimization
By Klaus Kohlmayr – IDeaS | December 5, 2023
Looking ahead to 2024, Klaus Kohlmayr of IDeaS shares his predictions for “substantial and exciting changes” for the hospitality industry.  ... Read More
 alt="Why payments orchestration in travel should be personalized"  title="Why payments orchestration in travel should be personalized"
Opinion / Technology
Why payments orchestration in travel should be personalized
By Damian Alonso – Outpayce from Amadeus | December 1, 2023
A payments strategy won’t deliver maximum value until the decision-making is powered by an understanding of both the payment and the trip.  ... Read More
 alt="Why smart airlines will find value in prioritizing customer experience"  title="Why smart airlines will find value in prioritizing customer experience"
Opinion / Online
Why smart airlines will find value in prioritizing customer experience
By Matthew Walker – Plan3 | November 30, 2023
In a hyper-competitive market like air travel that is in the throes of recovery, how an airline seeks to mitigate passenger pain points will fare well with the next generation of travelers and impact the long-term viability of the airline.... Read More
 alt="Black Friday impact: Navigating travel trends"  title="Black Friday impact: Navigating travel trends"
Opinion / Online
Black Friday impact: Navigating travel trends
By Ana Carmona Lundy – Affilired | November 22, 2023
A strategic marketing campaign can unlock the opportunities Black Friday, Cyber Monday and Cyber Week present to the travel sector.   ... Read More
 alt="How property data will unlock AI and shape short-term rentals"  title="How property data will unlock AI and shape short-term rentals"
Opinion / Technology
How property data will unlock AI and shape short-term rentals
By Jeremy Gall — Breezeway | November 9, 2023
As AI starts to drive new paradigms of property management, it will be those who solve the problem of leveraging property data and guest details who will be in the driver’s seat.... Read More
 alt="Google Maps: A new direct channel for tour operators and activities"  title="Google Maps: A new direct channel for tour operators and activities"
Opinion / Online
Google Maps: A new direct channel for tour operators and activities
By Brennen Bliss – Propellic | November 6, 2023
Google Maps has been evolving to serve travelers and travel brands over the past few years, and its newest major update could lead to increased direct bookings for tour operators and activities.... Read More
 alt="Multimodal AI and the UX revolution in travel"  title="Multimodal AI and the UX revolution in travel"
Opinion / Technology
Multimodal AI and the UX revolution in travel
By Christian Watts – Magpie | November 1, 2023
The shift to multimodal GenAI opens the door to mind-boggling possibilities for travel and other fields. Is this the end of the phone?  ... Read More
 alt="Could company-paid leisure travel be a new distribution channel?"  title="Could company-paid leisure travel be a new distribution channel?"
Opinion / Distribution
Could company-paid leisure travel be a new distribution channel?
By Emilie Dumont – Digitrips | October 31, 2023
Some corporations now incentivize employees by paying for holidays – could this trend could be a new B2B2C sales channel for the travel industry?... Read More
 alt="Unexpected takeaways from global aviation events in 2023"  title="Unexpected takeaways from global aviation events in 2023"
Opinion / Technology
Unexpected takeaways from global aviation events in 2023
By Matthew Walker - Plan3 | October 30, 2023
Three surprising themes at the World Aviation Festival: a return to technology basics, staff shortages and making travel human again.... Read More
 alt="Travel customer service resilience in the age of climate disruption"  title="Travel customer service resilience in the age of climate disruption"
Opinion / Online
Travel customer service resilience in the age of climate disruption
By Jeffrey Katz – Journera | October 27, 2023
While the increasing frequency of climate-related disruptions is inevitable, severely disappointed customers are not. Travel providers have access to the data that enables a real-time, proactive approach to helping customers manage disruptions of all types.  ... Read More
 alt="How airline tech “advances” are setting back our end consumers"  title="How airline tech “advances” are setting back our end consumers"
Opinion / Technology
How airline tech “advances” are setting back our end consumers
By Sebastien Gibergues | October 26, 2023
While airlines have smartly upgraded their retailing capabilities — but at a cost to other players in the field, including consumers.... Read More
 alt="How AI can help travel brands hit the mark with digital marketing"  title="How AI can help travel brands hit the mark with digital marketing"
Opinion / Online
How AI can help travel brands hit the mark with digital marketing
By Michele Nemschoff – Persado | October 20, 2023
With a little technology help, travel and hospitality brands can make the most of the travel boom and create a digital experience that drives customer conversion, loyalty and revenue.... Read More
 alt="Everything, everywhere, all at once – trends in hospitality tech"  title="Everything, everywhere, all at once – trends in hospitality tech"
News / Technology
Everything, everywhere, all at once – trends in hospitality tech
By Klaus Kohlmayr — IDeaS | October 17, 2023
2023 has brought technology trends to travel that surprised, enlightened and perhaps even terrified us, but we know that with great upheaval comes great change.... Read More
 alt="From chatbot to top slot – effective use of AI in hospitality"  title="From chatbot to top slot – effective use of AI in hospitality"
Opinion / Technology
From chatbot to top slot – effective use of AI in hospitality
By Richard Valtr – Mews | October 10, 2023
Hospitality needs to look past cost cutting to discover the ultimate value in artificial intelligence, bringing together dependable but inspiring service with optimized operations.... Read More